Global GTM & Experiential Marketing Leader

I lead global experiential strategies that turn exceptional experiences into measurable business growth.

From flagship conferences and global roadshows to intimate customer and executive experiences, I build and scale high-touch, culturally relevant programs across North America, EMEA, and APAC. Leading cross-functional teams, agency partners, and multimillion-dollar portfolios, I bring strategy, brand, hospitality, and production together to deliver elevated experiences that build community, drive pipeline, and deepen customer relationships.

$20M+ Global Portfolio Leadership | 30+ Annual Global Experiences

10+ Countries | NA · EMEA · APAC

User Conferences

Third Party & Modular Experiences

Intimate & Hospitality Experiences

Virtual Events

Marketing Success Season is Mailchimp’s annual flagship educational event, delivered as a live virtual broadcast and evolving over three years from a campaign-led initiative into a global, design-driven platform.

Each iteration reflected shifts in product focus and marketer needs, translating complex concepts such as data-driven decision making, automation, and personalization into practical education that prepared marketers for peak moments while reinforcing Mailchimp’s role as a strategic partner.

Brand Systems in Motion

This body of work represents a collection campaigns that extend a single idea across multiple touch points ensuring consistency, cohesion, and impact from first impression through experience.

Awards

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Campaign Experience Awards winner: Brand Experience (B2B)

2024

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Conference & Events Award: Best New Conference

2024