Global GTM & Experiential Marketing Leader
I lead global experiential strategies that turn exceptional experiences into measurable business growth.
From flagship conferences and global roadshows to intimate customer and executive experiences, I build and scale high-touch, culturally relevant programs across North America, EMEA, and APAC. Leading cross-functional teams, agency partners, and multimillion-dollar portfolios, I bring strategy, brand, hospitality, and production together to deliver elevated experiences that build community, drive pipeline, and deepen customer relationships.
$20M+ Global Portfolio Leadership | 30+ Annual Global Experiences
10+ Countries | NA · EMEA · APAC
User Conferences
Third Party & Modular Experiences
Intimate & Hospitality Experiences
Virtual Events
Marketing Success Season is Mailchimp’s annual flagship educational event, delivered as a live virtual broadcast and evolving over three years from a campaign-led initiative into a global, design-driven platform.
Each iteration reflected shifts in product focus and marketer needs, translating complex concepts such as data-driven decision making, automation, and personalization into practical education that prepared marketers for peak moments while reinforcing Mailchimp’s role as a strategic partner.
Brand Systems in Motion
This body of work represents a collection campaigns that extend a single idea across multiple touch points ensuring consistency, cohesion, and impact from first impression through experience.
Mercedes-Benz Freightliner Mail Campaign
Mercedes-Benz Mail Campaign
Mercedes-Benz & Amazon Mail Campaign
Mercedes-Benz & Amazon Mail Campaign
Mercedes-Benz E-Mail Campaign
Mercedes-Benz Mail Campaign
Mercedes-Benz Accessorie Flipbook
Mercedes-Benz Vehicle Reference Guide
Mercedes-Benz Dealer Guide
Mercedes-Benz Holiday Hospitality Kit
Mercedes-Benz Vehicle Wrap
Awards
FROM: HERE, TO: THERE
Campaign Experience Awards winner: Brand Experience (B2B)
2024
FROM: HERE, TO: THERE
Conference & Events Award: Best New Conference
2024